The tech giant’s failed attempt to “celebrate women” perfectly illustrates an ongoing problem pervading the industry.
The tech giant – along with other industry big hitters – is known for having a predominantly male workforce and while the company has invested heavily in improving the current status quo, Google’s latest attempt was somewhat of a misjudgement.
To promote its current “Women in Computing” campaign, Google tweeted a blogpost about Yossi Matias – an engineer who is “passionate about supporting women in tech.”
Unsurprisingly, many people were quick to point out that may have been a better man – or rather woman – for the job.
@lifeatgoogle But I also read the profile & I wonder why you didn't feature the women he mentions instead. Let them represent their work.— Katherine Gray (@thisKat) October 14, 2015
More like this:
@lifeatgoogle This just screams "we have no female employees."— Alex Hardisons Ghost (@euchrid) October 15, 2015
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