Consulting giant takes its AI adoption a step further
Accenture is reportedly linking employee promotions to AI use as part of the consulting giant's latest move to integrate the technology into its workflows.
Senior managers and associate directors at Accenture have been told that regular adoption of AI will be required of them if they want to be promoted to leadership roles, the Financial Times reported, citing an internal email.
The same email also stated that the company has started tracking employees' use of AI tools, such as collecting data on weekly log-ins by senior staff members, according to the report.
The new policy, however, does not cover Accenture employees in 12 European countries, as well as US staff handling government contracts.
A representative from Accenture confirmed the internal email to CNBC.
"Our strategy is to be the reinvention partner of choice for our clients and to be the most client-focused, AI-enabled, great place to work," the spokesperson told the news outlet.
"That requires the adoption of the latest tools and technologies to serve our clients most effectively."
AI at Accenture
The remarks echo what the company said in its Fact Sheet for Fiscal 2026, where it also said that Accenture aims to help organisations reinvent by "unleashing the power of AI to create value at speed."
The company has been leaning hard on AI tools in recent years.
In December, Accenture announced a partnership with OpenAI to equip tens of thousands of its professionals with ChatGPT Enterprise.
It also launched a multi-year partnership with Anthropic to train approximately 30,000 professionals on Claude AI tools.
Last year, Accenture said that it has trained over 550,000 employees in generative AI, and is rolling out agentic AI training to all of its 779,000 employees as part of its $1-billion annual investment in learning.
The consulting giant also now has 77,000 AI and data professionals across 14 specialised roles, according to its website.
