SurveySparrow Review

Our SurveySparrow review looks at how the platform stacks up as employee engagement software. Here is everything you need to know

SurveySparrow Review
  1. SurveySparrow review: What is SurveySparrow used for?  
  2. SurveySparrow review: FAQs 
  3. SurveySparrow review: Company overview  
  4. SurveySparrow review: Is it the best fit for your company? 

So much of the HR industry is about open communication and feedback. That is precisely where SurveySparrow comes in.  

A leading employee engagement software, SurveySparrow makes it easier for HR professionals to create and distribute surveys, collect and analyze data, and track employee engagement over time.  

In this review, we will take a closer look at SurveySparrow’s features, integrations, and potential drawbacks.  

SurveySparrow review: What is SurveySparrow used for?  

This cloud-based HR solution enables businesses to create engaging feedback surveys to measure employee engagement, job satisfaction, and workplace benefits.  

SurveySparrow is a user-friendly omnichannel experience management platform that integrates customer experience and employee experience features. The platform provides a centralized dashboard where users can import contacts and organize them into custom lists based on job titles, location, and age groups.  

SurveySparrow also offers engaging conversational forms and tools such as matrix questions, rank orders, and drop-down functionality. 

SurveySparrow review: FAQs 

SurveySparrow is an end-to-end omnichannel experience management platform. Among the customer experience and employee experience tools it offers are NPS, Offline, Chat, Classic, and 360° Surveys, which are highly engaging, mobile-first, and user-friendly. The conversational UI, for instance, delivers your surveys in a chat-like way, a technique that increases survey completion by roughly 40%. 

What are SurveySparrow’s key features? 

SurveySparrow enables users to create and distribute client surveys through numerous channels and evaluate the responses. It also allows users to chare custom surveys with specific audiences easily and quickly using shared buttons. To enable smooth feedback collection, surveys can be shared across the web and through mobile devices, social media, and e-mail.  

One feature that is unique to SurveySparrow is recurring surveys. This allows users to automate and send surveys at scheduled intervals, saving you time from sending out the same employee or client pulse survey every other week.  

Let’s look at some other key features offered by SurveySparrow:  

  • 360° assessments to evaluate your team members’ performance across various competencies and create personal development plans 
  • Chat-like surveys that enable users to go from static to dynamic conversations 
  • Classic surveys that ask employees one question at a time 
  • Click-free dashboard and advanced report filters help you generate reports that are more insightful 
  • Custom CSS helps you add a more personal touch in each survey 
  • Efficient integrations help simplify using numerous software  
  • Efficient user management helps you optimize your workflow 
  • IP restriction limits account access to trusted networks and locations  
  • Multilingual surveys allow you to translate your survey to any language 
  • NPS surveys measure client sentiment with one question 
  • NPS Word Cloud and Sentiment Analysis enables you to gain an in-depth view of customer sentiments 
  • Offline survey app serves as a kiosk for offline data collection 
  • Offline surveys allow you to collect feedback from remote work areas without the internet 
  • Single sign-on logs you into the platform with just one click  
  • Sub accounts manage surveys independently under a single parent account 
  • Survey automation gauges client or employee pulse at regular intervals with recurring mode 
  • Survey sharing offers easy sharing options across numerous channels 
  • White labeling customizes all elements of your survey 
  • Workflows automate recurring tasks, increasing action efficiency 

What are SurveySparrow’s software integrations?  

Here is a screenshot from their website that shows the vast categories of tech integrations you can choose from: 

SurveySparrow integration categories

What is SurveySparrow’s pricing? 

SurveySparrow offers eight different pricing editions, with a free trial also available. Let’s look at the different pricing options: 

  • Free 
  • Basic 
  • Essentials 
  • Business 
  • Enterprise 
  • Elite 
  • CX Basic 
  • NPS + CX Suite 

Here is a closer look at each, including costs (where applicable) and features: 


SurveySparrow’s free trial includes all the integral features to get started with data collection, including: 

  • 50 responses/month 
  • Three active surveys 
  • Up to 10 questions per survey 
  • Classic and chat surveys  
  • Self-notifications  
  • Custom report filter 
  • Share via link, QR code, embed, email  
  • Response notifications  
  • Embedded survey 
  • Zapier integration  


The basic edition costs $19 and offers essential features for individuals to get started in one pack, including: 

  • 5,000 responses  
  • Accept payments  
  • Display logic and skip logic 
  • Personalize with hidden variables 
  • Share via link, QR code, embed  
  • Share via social media, web URL, email embed 
  • 500+ integrations with Zapier 
  • Response notifications  
  • Facebook pixel integration 
  • Rybbon integration  


The essential edition costs $49 and is best for small teams. While there are many more features offered with editions that get increasingly higher in price, here’s what’s included in the essential edition: 

  • 1,500 responses 
  • Three admin users 
  • Survey catalog 
  • Multiple thank-you pages 
  • Advanced embed options 
  • Schedule close date 
  • Data exports (CSV, PDF, XLS) 
  • Classic and chat surveys  
  • Remove SurveySparrow branding 
  • Password protected surveys 


The business option costs $99 and is ideal for small- to mid-sized businesses to scale up employee and client experience. Here is a peek at just some of the options included: 

  • 100,000 responses  
  • Five admin users 
  • Display logic and skip logic  
  • Manual multilingual surveys 
  • Share via social media, email embed, web URL 
  • Customizable email templates 
  • Recurring surveys 
  • Custom workflows  
  • Custom response filter 
  • Export to SPSS 

CX Basic 

The CX Basic edition of SurveySparrow costs $199 and includes: 

  • 100,000 responses 
  • 200,000 email shares 
  • Five admin users 
  • Multi-lingual surveys  
  • 1,000 APIs per day 
  • Webhooks 
  • Tags and themes 
  • NPS trend graph 
  • Data exports (CSV, PDF, XLS) 
  • Integrations with the following: Google Sheets, Facebook Pixel, Google Tag Manager, Rybbon, Slack,, ActiveCampaign, Mailchimp, Zendesk, Freshdesk, Intercom, Hubspot, Pipedrive, Microsoft Teams, Google Analytics, Zapier, AWeber, Excel, Salesforce, PowerBI, Tableau 

Enterprise, Elite, and NPS + CX Suite 

For the remaining three editions, prospective users are encouraged to contact SurveySparrow for rates and features offered.  

SurveySparrow review: Company overview  

Headquarters address: 2345 Yale St FL 1, Palo Alto, CA 94306, United States  

Year established: 2017 

Number of employees: 100+ 

Global locations: Offices in the United States and India 

Businesses served: 3,000+ 

Number of users: 100,000+ 

Key people: Shihab Muhammed (CEO and Founder) 


Not sure if SurveySparrow is the right fit for your business? Here are some other employee engagement software options to consider: 

SurveySparrow was founded in 2017 by Shihab Muhammed, who was frustrated with the traditional survey process. Noticing that employees were often reluctant to fill out surveys, Muhammed wanted to create a more engaging and effective way to collect feedback. 

SurveySparrow has grown from a small startup to a leading provider of conversational feedback platforms. The company has helped businesses of all sizes collect feedback from customers, employees, and other stakeholders. SurveySparrow's platform is used by companies in a variety of industries, including healthcare, finance, and technology. 

SurveySparrow is committed to continuous improvement, and the company is constantly adding new features and functionality to its platform. SurveySparrow’s goal is to be the leading provider of conversational feedback platforms, and it is well on its way to achieving that goal. 

Here is a screenshot from their website that highlights some of these companies: 

SurveySparrow customers

SurveySparrow review: Is it the best fit for your company? 

SurveySparrow is a valuable tool for businesses of all sizes. The company's platform can help businesses collect valuable feedback from customers, employees, and other stakeholders. Overall, SurveySparrow is a powerful survey software platform with a variety of features and benefits.  

If you are considering using SurveySparrow, it is important to weigh the potential drawbacks against the benefits.  

If you are a small business or organization with a limited budget, you may want to consider other survey software platforms that offer more affordable pricing plans.  

If you need detailed data analysis, you may want to consider a platform with more robust reporting and analysis features.  

And if you do not have technical expertise, you may want to consider a platform that is easier to customize. 

Undecided if SurveySparrow is the right HR software for your team? Our HR software reviews section can help you find the best solution for your needs. 

Do you have experience using SurveySparrow? Share your own SurveySparrow review in the comments section below.  

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