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Job hunters hooked on job boards and newspapers despite social media

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HC Online | 13 Aug 2012, 12:00 AM Agree 0
From LinkedIn to upcoming Facebook Jobs – it seems social media is the new frontier of job ads, but a new study shows most people still rely on internet job boards and newspaper ads.
  • Katherine Karvess | 14 Aug 2012, 08:48 AM Agree 0
    I agree with the all-inclusive approach...for now.

    In general, reading a newspaper - the actual folding and turning of pages - is something that I hope never goes away.

    The way we use social media is evolving at an alarming rate (no surprises there) and I think that the way we use social media to recruit workers will change too.

    Social media in recruitment is changing to be more than the unemployed posting about looking for work on their facebook pages, but employers building their employer brands; becoming a resource; showcasing their ideals - that will attract and retain the talent of the [not too distant] future.

  • Robin Pollock | 16 Aug 2012, 01:13 PM Agree 0
    Companies cannot overlook the fact that there are still plenty of people out there who refuse to get caught up in social media - mainly to do with privacy reasons. Increasingly, we see companies marketing their wares via Facebook and the like in lieu of the old 1900 phone number approach. It might be interesting to see if their 'hits' have fallen as a result. I still read the weekend papers but have noticed a fall off in job ads. I do think many people are increasingly more comfortable with the likes of Seek and MyCareer and if one is time poor, those sites specialise and are efficient. But would I look for a job on Facebook - never - but this may be a generational thing. If companies want to attract the 20 somethings and not the 40 plus potentials out there, well then we could see a big shift to social media job ads. But that might bring with it the risk being labelled discriminatory.
  • Kate Crawshaw | 16 Aug 2012, 09:42 PM Agree 0
    I don't think a Facebook post replaces a job ad. However when I look around my office everyone has been employed based on a recommendation within a trusted network. This is where social media comes into play. Online networks are the fastest way to get the call out to people whose recommendation you value.
  • The UK Jobsite | 07 Sep 2012, 06:46 PM Agree 0
    Nice article.
    I think Job boards need to keep up with new technology and integrate it from the bottom up. We have recently re-worked our Job Board into a hybrid of social and non social job postings giving our job seekers a variety of choices when it comes to seraching for a job. Facebook is ok for listing jobs in indexes but what if you want to search those lists for something specific ?? - this is why job boards will never be replaced with social - the same reason that google / search engines will never be replaced with Social networking sites and vice versa.

    If you want to check out our fast, exciting and easy to use job board head on over to to see how we do it.

  • bizelaw | 11 Sep 2012, 03:20 PM Agree 0
    (While we may be slightly biased) Job boards still play an important role for job seekers, particularly those that are industry-focused.

    We launched in May this year as a premium job board for the Australian and Asian legal industry. While we're not attempting to replace recruiters or social media, we are certainly attracting legal professionals who like to search around for jobs without having to sign in and search under their identity.
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