What is HR’s role in a sustainability strategy?

Two experts weigh in on how HR can assist sustainability planners when it comes to creating an organisational strategy

What is HR’s role in a sustainability strategy?
As
more and more organisations implement corporate social responsibility (CSR) initiatives, many HR professionals may be left questioning just how possible it is to embed and operationalise a sustainability strategy into their organisational culture.

According to Jacquie Fegent McGeachie, director of public affairs, communications and sustainability at Kimberly Clark Australia and New Zealand, it is very possible – here, she provides her tips.

Where to start?

“A good starting point is for sustainability and HR practitioners to form a closer relationship, as a stronger relationship can reap plenty of mutual benefit,” Fegent McGeachie suggested.

“HR professionals can assist in providing formalised structures to help operationalise sustainability within an organisation – such as providing staff with training and development; incorporating sustainability into the onboarding process for new employees; offering incentives and recognition for sustainability achievements; and having policies that promote worker cooperation and involvement with the company’s environmental objectives.”

What next?

Fegent McGeachie shared four tips on integrating sustainable practices into the workplace culture:
  1. Secure showcase support from the top of the organisation
  2. Identify and recruit organisational sustainability champions at a range of levels
  3. Champions need to be effective business partners and clear communicators
  4. Apply a tried and tested model for driving organisational change in order to integrate and operationalise sustainability


More like this:

Billion-dollar boost for HR start-up
SHRM study reveals the perm employers are leaning on
Air France cancels thousands of job cuts

Recent articles & video

Four ways to improve recruiting and retention

Department of Labor releases final rule on 401(k) plan investments

How to Create a Phenomenal Employee Experience & Future Proof Your HR Strategy in 2023

Can an employer stop medical treatment authorized for a worker's injury?

Most Read Articles

Does your benefits package include an employee discounts program?

Furniture company fires 2,700 workers just before Thanksgiving

32% of Americans admit to lying on their resume