The increasing importance of employer brand

In this social age, it is becoming increasingly important for HR to bolster their employer brand. This involves HR familiarising itself with what tools work best for which circumstances. HRDTV sat down with Matthew Handford, senior vice president of people for Hootsuite Global to discuss aspects where HR is leading the charge on employment brand.

In this social age, it is becoming increasingly important for HR to bolster their employer brand. This involves HR familiarising itself with what tools work best for which circumstances.

HRD TV sat down with Matthew Handford, senior vice president of people for Hootsuite Global to discuss where HR is leading the charge on employer branding.