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Where to next for employer branding?

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HC Online | 07 Oct 2011, 12:00 AM Agree 0
Employer branding has evolved from a recruitment support function to a focus for organisations throughout the employee lifecycle, from hire to retire. Brett Minchington forecasts what the future may hold for employer branding.
  • Anthony Itiat | 13 Oct 2011, 09:50 PM Agree 0
    It is not surprising how companies are responding to application of employer branding strategy in their business. I would question, is organisations begining to understand the Gestalt psychology of understanding a thing as as "whole"? I have no doubt whatsoever that the power associated with employer branding is understading organisattional system as a "whole".

    I haven't read your book yet but love your article. Great one!!!
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